Jack's Christmas Blog
At age 74, in my 45th year in our family store, I still get a rush when the Christmas rush barrels into us here at Reed’s!
You might think, understandably, that I would be tired of all the intensity retailing just before Christmas brings. But the personal visits with our customers, telling me how much they enjoy their tradition of Christmas shopping at Reed’s – their genuine affection for our store still being here for them and their families – still inspires me to wake up in bed early in the mornings thinking of what I can do that day to help them – and our staff – have a great day.
The retailing landscape for brick-and-mortar stores is uncertain. Covid accelerated online buying and is not slowing down. But at least for the foreseeable future, as long as our customers keep loyally supporting us, in this our 120th Christmas, we look forward to a new year with optimism and excitement!
Merry Christmas –
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